Pan Media – Impact
Leading edge technology, and up-to-date research are essential to good media strategies and decision-making.
Pan Media use the latest media tools including;
- Newspaper and Magazine readership and circulation surveys.
- National radio listenership and share surveys.
- Media and product usage and trend data (via Nielsen Media Research)
- TV Map - television viewership data
- Monthly media competitive expenditure analysis
- Current electronic rate and media specifications.